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Course Code: ELADACS300

Lesson Code: ACS313

Course Overview: What is Social Media (SM) Advertising? What are the principles to consider for SM and how they apply in online advertising campaigns.

Lesson Outcome: Learners will familiarize with SM advertising and how to apply them to online advertising strategy.

Mode of Delivery: Video Interactive Lecture (VIL)

Plenary: Assignment

Lesson Test: MCQ Quiz

SICIAL MEDIA ADVERTISING STRATEGY – PART ONE

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