Back to: Advertising Creative Strategies
Course Code: ELADACS300
Lesson Code: ACS307
Course Overview: This lesson covers the rationale and strategy underpinning the SWOT / SOSTACT Analyses as a primary activity in the planning process of corporate communications and advertising. How can marketers and advertisers use the SWOT / SOSTAC analyses to their advantage? Only on Elad. Learn with us.
Lesson Outcome: Learners will be able to explain and practically deploy the strategy that the SWOT and SOSTAC offer for corporate communication campaigns.
Mode of Delivery: Interactive Slides Lecture (ISL)
Plenary: Assignment
Lesson Test: MCQ Quiz
Insightful
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Interesting and educative lecture.
How to turn SWOT Analysis to strategic plan
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Good Lessons
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The lesson has been well understood