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Course Code: ELADACS300

Lesson Code: ACS305

Course Overview: This lesson covers the rationale and strategy underpinning the SWOT / SOSTACT Analyses as a primary activity in the planning process of corporate communications and advertising. How can marketers and advertisers use the SWOT / SOSTAC analyses to their advantage? Only on Elad. Learn with us.

Lesson Outcome: Learners will be able to explain and practically deploy the strategy that the SWOT and SOSTAC offer for corporate communication campaigns.

Mode of Delivery: Interactive Slides Lecture (ISL)

Plenary: Assignment

Lesson Test: MCQ Quiz


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