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Course Code: ELADADP201

Lesson Code: DIP207

Course Overview: This lesson is an introduction to Advertising Creative brief and the various steps and considerations necessary for generating a brief for a client’s advertising campaign or project.

Lesson Outcome: Learners will be able to explain and actually write a creative brief for a client.

Mode of Delivery: Doodly Interactive Lecture (DIL)

Plenary: Assignment

Lesson Test: MCQ Quiz

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